A new standard for eco-agriculture: selenium-enriched agricultural products are becoming mainstream

Food health and functionalization are the key to the upgrading of the food industry. The “healthy” development of the health food industry is to transform the marketing-oriented development model into a development model supported by science and technology. Advances in biotechnology and food engineering technology have opened up possibilities for industrial upgrading, while big data analytics technology in the Internet era has made product development more targeted and a powerful tool for industrial upgrading. At the same time, mobile Internet technology has also made the information between consumers and manufacturers more symmetrical, which makes industrial upgrading inevitable.

Ecological agriculture is the main direction of research

Anhui Biwan Agricultural Science and Technology Co., Ltd. was founded in 2013. After graduating from the university, Fan Langsheng, with the dream of giving back to rural agriculture, returned to his hometown to upgrade the local resources and resources to “brand agrochemicalization”, based on modern agricultural development and land. Flowing into support, establishing a modern farm management system and adhering to the development of eco-efficient agricultural industrialization. “My goal is to create a business model of 'ecological agriculture demonstration zone + farmer', to carry out cooperative production and order repurchase, so as to realize the seamless connection between consumers and producers, and truly monitor the whole process from source to table to prevent pesticides. Residues and heavy metals exceed the standard, and the GM products are eliminated. The company adheres to the spirit of adhering to the development of green agriculture, tourism ecological agriculture, pollution-free organic agriculture, and strives to build ecological agriculture."

In 2015, Fan Langsheng began to experiment with the “rice-duck symbiosis” project in which rice fields and ducks grew together. The first batch of 500 acres of rice and fields were put into 4,000 ducks and 20 solar traps. Ducks eat underground pests and weeds, and at the same time play a role in loosening the soil; duck manure is also a good organic fertilizer, which can improve the quality of rice; solar light traps for migratory pests, using the principle of insect flooding Let the trapping to achieve an ecological cycle. The “Duck and Duck Symbiosis” project has reduced the input of pesticides through rice and duck farming, and has greatly reduced the cost of agricultural production. This combination of ecological and nutrient cultivation has increased the economic benefits and the single-yield benefits. Ecological breeding is an important way to produce green organic rice with no pollution, no chemical fertilizer and no drug residue. It is also one of the measures to improve the quality of duck meat and egg production.

The development of selenium industry is on the rise

As far as China's health food industry is concerned, with the progress of the social economy and the accelerated pace of life, people's awareness of their own health and food is constantly improving. The pursuit of food is no longer limited to providing only human metabolism and body growth. Essential nutrients, but more attention to products that have the function of regulating body function, having reasonable nutritional factors and promoting physical health. Therefore, functional foods with reasonable nutrition are increasingly favored by people.

Selenium is a kind of non-metallic trace element. It can be effectively supplemented by the human body and can effectively improve the body's immunity. It is known as the "fire of life", "the king of cancer" and "the patron saint of the heart". The World Health Organization has determined that it is iodine. The third largest nutrient element after zinc. Selenium-enriched agricultural products are an important way for human selenium supplementation, while selenium-enriched agriculture is favored because of its high product quality and the same economic production value and production data input. Coupled with a wide variety of selenium-enriched products, it can lengthen the industrial chain and have a large industrial role, forming a combination of planting, aquaculture, processing, logistics and tourism, and the linkage of various industries. Therefore, under the condition of international selenium nutrition research and rapid development of the industry, the development and application of domestic selenium resources are also in the ascendant. Various selenium-enriched agricultural products and selenium-enriched biological products have emerged, such as selenium-enriched rice, selenium-enriched tea, selenium-rich fruits, and rich. Selenium vegetables, etc., various selenium-rich agricultural products bases have been put into construction, and many places carry out deep processing projects around selenium-enriched agricultural products. The development of selenium resources, the use of selenium resources, and the development of selenium industry are booming in China.

In the country, there are many production and processing enterprises for selenium-enriched products. The China Economic Weekly, Anhui Zhongnuo Biotechnology Co., Ltd., which is interviewed by Anhui Province, is a franchised food warehouse chain supermarket, selenium-enriched functional agriculture technology, rich Selenium agricultural products promotion, sales and health consulting services, a comprehensive enterprise with diversified products, is committed to the health and wellness industry of human health.

In the interview, Cao Yubing, general manager of Anhui Noumez Biotechnology Co., Ltd. introduced that the company launched the first barrel of “organic selenium corn germ powder” in 2010 and won the gold prize of China Health Nutrition and Trace Element Products Expo. Anhui Noumez Biotechnology Co., Ltd. cooperated with the University of Science and Technology of China to develop a “Selenium and Human Health Laboratory” project, focusing on the research and development and promotion of pure natural organic selenium products through the combination of production, learning and research. Zhongkeda Nuomez is a series of products of the brand, and fully promotes the selenium project for the whole people. After years of development, Nomez has formed an integration of selenium-enriched industries and has become a leading company in the rich industry.

Selenium-enriched product standards still need to be improved

At present, the selenium-enriched industry is blooming all over the country, but we have discovered some problems in the industry through interviews. Due to the limitation of the place of production, selenium-enriched foods are relatively scarce medium and high-end resources. Although the market is also filled with many foods that cover the concept of selenium, the excessive publicity of some products will mislead consumers to blindly supplement selenium; Although selenium supplementation has a good adjuvant treatment effect on some diseases, the consumption of selenium-enriched agricultural products and selenium-enriched health products cannot replace the treatment under the guidance of doctors. The selenium content of the product is not clearly marked, which also causes great trouble to consumers. How much food should I eat in order to achieve the effect of selenium supplementation?

As the development of selenium-enriched agriculture in China is still in its infancy, with small scale and low level of industrialization, the lack of innovative R&D capacity based on rough processing, coupled with low conversion rate of agricultural scientific research results and slow new agricultural technology and knowledge dissemination, etc. The development of selenium-enriched agriculture in China is slow. In addition, selenium is a kind of nutrient with side effects, narrow safety range, artificially converted selenium-enriched agricultural products, the production of selenium content control technology is difficult, investment is large, potential pollution to the environment, product brands are mixed, quality is mixed. There are few products that meet high standards and high quality requirements. These factors directly lead to the comparative advantage of selenium-enriched agricultural products not fully translated into economic advantages.

At present, the main selenium-enriched foods on the market can be divided into three categories: 1. Selenium-rich health products; 2. Processing selenium-enriched foods – Many local governments in non-selenium-producing areas will cultivate selenium-enriched fertilizers by applying selenium-enriched fertilizers. Food; 3. Natural selenium-enriched foods - mainly foods naturally grown from several selenium-rich areas.

Since cereals have an indispensable position in the human diet structure, and vegetables, fruits and other species are diverse, different people have different tastes and different choices. Therefore, the preferred direction for the development of selenium-enriched agricultural products should be grain, but it is not recommended. All vegetables and fruits are cultivated into selenium-enriched products. Because the selenium content of selenium-enriched agricultural products has strict standards, it should be strictly produced according to the technical specifications for the production of selenium-enriched agricultural products during the planting process; it should be tested after the harvesting of crops and during processing; in the process of sales, consumers are selenium-enriched. The recognition of agricultural products is mainly based on the brand and the reputation of the enterprise. This is difficult for the farmers who are decentralized. It is determined that the development of selenium-enriched agricultural products will inevitably go to the market through industrial development.

From this we can see that the industrialization of selenium-enriched foods has certain inevitability. In this regard, the agricultural sector should plan with the health department to clarify the direction of the development of selenium-enriched agricultural products, strengthen supervision and management, and formulate relevant regulations and standards to ensure the healthy and orderly development of selenium-enriched agricultural products.